Pick­le Pickle
A sport for everyone!

Pick­le Pick­le is Australia’s lead­ing social Pick­le­ball provider. They aim to build an inclu­sive, engag­ing and dynam­ic envi­ron­ment that pro­motes the game of Pick­le­ball across Aus­tralia. They are pas­sion­ate about bring­ing peo­ple togeth­er through Pick­le­ball; a game that is tak­ing the world by storm!

Pick­le Pick­le cre­ates a com­mu­ni­ty of Pick­le­ball par­tic­i­pants via ini­tia­tives focussed on grass­roots par­tic­i­pa­tion, social competitions/​leagues, cor­po­rate events and schools pro­grams. Super­bold was tasked with cre­at­ing a brand that was fun, friend­ly, ener­getic and inclu­sive as Pick­le­ball real­ly is the game for everyone.

The brand is cen­tred around the excite­ment and joy of shot-mak­ing in Pick­le­ball with the expres­sive and engag­ing fly­ing and bounc­ing pick­le­balls. The brand is bold, play­ful and mem­o­rable with its dis­tinct look and feel.

Pick­le Pick­le is an ide­al way to being peo­ple togeth­er. With now 7 loca­tions across Aus­tralia you can see why Pick­le­ball is the fastest grow­ing sport across the globe.