Bellarine Smokehouse produces the finest smoked products from sustainably farmed and line caught fish. Crafted with passion and nature’s finest ingredients.
They produce their hot smoked products using local ti-tree sourced from their beautiful Bellarine backyard. Their hot smoking process takes up to 3 days and includes salting and curing, the 5 hour smoking process and also the cooling down process which is just as important.
The distinct brand mark brings to life the ocean and the fish within it. The packaging is highlighted by different smoke illustrations and a coloured holding device to denote the different products in the range. The colours are inspired by the colours of the fish and are used subtly to create a premium and unique offering.
The new identity for Bellarine Smokehouse has helped them to grow into a thriving business with an ever growing customer base.