SEDA Group offers vocational and higher education programs that focus on skills for a successful future in the sports industry. SEDA Colleges and Independent Senior Secondary Schools are nationwide and include some of the largest providers of Applied Learning in the country.
Seeking a new perspective, Superbold was engaged to help SEDA refine their existing brand and establish a unified, consistent voice across all channels. Superbold partnered with the SEDA team to refresh their brand and communications including a suite of national Prospectus documents, a new website design model for all Colleges, and digital marketing campaigns for social and display. More recently collateral has been created for new Program partnerships with sporting organisations such as Cricket Australia, Collingwood FC, and Melbourne Victory.
The result has provided SEDA with a united, consistent, and modern brand identity to increase their opportunity to support bright young futures.